BACHELOR'S DEGREE
Result of the accreditation process by the Agency for Assessment and Accreditation of Higher Education (A3ES) Decision: Accredited Number of years of accreditation: 6 • Validity period of accreditation: 31/07/2031 • A3ES Resolution • Self-assessment report
The Bachelor's Degree in Communication Sciences is a course accredited by the Agency for Assessment and Accreditation of Higher Education, structured in 6 academic semesters and awarding 180 ECTS credits.
This course aims to equip students with theoretical and practical knowledge about how information is produced, distributed, and consumed in societies. Fundamentally, it seeks to develop critical and creative skills for media analysis, content production in multimedia environments, communication management across various platforms, and understanding the impact of media on public opinion and culture. It prepares students for careers in journalism, public relations, advertising, marketing, and communication management, in both traditional and digital contexts.
ABOUT THE COURSE
ENTRANCE EXAMS
GENERAL REGIME
(11) History
or
(18) Portuguese
or
One of the following sets:
(06) Philosophy + (18) Portuguese
(09) Geography + (13) English
(11) History + (18) Portuguese
(17) Applied Mathematics in Social Sciences + (18) Portuguese
(04) Economy + (11) History
(06) Philosophy + (11) History
Career opportunities
Choosing this course allows you to work professionally in Communication Sciences in the future, in areas such as: Journalism; Communication Consulting; Marketing; Advertising; and Audiovisual and Multimedia Production and Direction, in media companies, production companies, government agencies, communication agencies, and companies in general (communication, marketing, and sales departments).
Curriculum Plan
1st Cycle Bachelor's Degree* • Duration: 6 Semesters • 180 ECTS
According to information from DGES
1st Year • 1st Semester
| Course Unit | ECTS |
|---|---|
| Multimedia Communication | 6 |
| Fundamentals of Public Relations, Marketing and Advertising | 6 |
| Grammar of Communication I – Expression Techniques | 6 |
| English I: Strategic Communication | 6 |
| Theory and History of Communication | 6 |
1st Year • 2nd Semester
| Course Unit | ECTS |
|---|---|
| Digital Communication | 6 |
| Grammar of Communication II - Journalistic Genres | 6 |
| English II: Journalism | 6 |
| Journalism and major current affairs issues | 6 |
| Option (Entrepreneurship / Reading and Critical Practices / Artificial Intelligence and Emerging Technologies / Film Studies and Audiovisual Documentary / Media Business Models / Project 2 / Social Media Management) | 6 |
2nd Year • 1st Semester
| Course Unit | ECTS |
|---|---|
| Discursive strategies in advertising | 6 |
| European Studies | 6 |
| Grammar of Communication III: TV and Video Laboratory | 6 |
| Marketing | 6 |
| Option (Project 1 / Sports Journalism / Audio and Voice / Marketing, Advertising and Public Relations Workshop / Interarts) | 6 |
2nd Year • 2nd Semester
| Course Unit | ECTS |
|---|---|
| Multimedia Advertising Campaigns | 6 |
| Graphic Design | 6 |
| Grammar of Communication IV: Economics and Politics | 6 |
| Option (Entrepreneurship / Social Media Management / Artificial Intelligence and Emerging Technologies / Media Business Models / Film Studies and Audiovisual Documentary / Project 2 / Reading and Criticism Practices) | 6 |
| Public Relations and Communication Consulting | 6 |
3rd Year • 1st Semester
| Course Unit | ECTS |
|---|---|
| Aesthetics and Visual Communication | 6 |
| Ethics and Law of Communication | 6 |
| Innovation and Creativity in Communication | 6 |
| Option (Audio and Voice / Interarts / Project 1 / Marketing, Advertising and Public Relations Workshop / Sports Journalism) | 6 |
| Journalistic Communication Practices | 6 |
3rd Year • 2nd Semester
| Course Unit | ECTS |
|---|---|
| Internship and Report | 12 |
| Option (Reading and Criticism Practices / Film Studies and Audiovisual Documentary / Media Business Models / Social Media Management / Entrepreneurship / Artificial Intelligence and Emerging Technologies / Project 2) | 6 |
| Integrated Communication Practices | 6 |
| Semiotics of Communication | 6 |
Coordination
Professor Doctor Sandra Tuna
Professor Doctor Eduardo Paz Barroso
Request information about the course:
ERASMUS+ EXCHANGE
Students at the Fernando Pessoa University (UFP) who meet the eligibility criteria have the opportunity to undertake periods of study and/or internships through international mobility programs.
International student study periods are carried out at higher education institutions outside of Portugal with which UFP maintains student exchange agreements under the Erasmus+ Program (within the European area), or other existing bilateral exchange agreements.
Information regarding mobility/exchange programs is available through the International Relations Office. (connection).
PRICE LIST & APPLICATION CONDITIONS
See the current price list below. Prices are organized by attendance regime, "General Regime" and "External Regime (ECTS)", and differentiated between "National Student" and "Non-National Student". For more information on Application Requirements, use the available button.